AWCA Logo Design

The Aravaipa Watershed Conservation Alliance is based in Arizona. Their mission is to  preserve and sustain the Aravaipa Valley by means of watershed and rangeland restoration.  

They wanted a modern logo that could work in full color as well as black & white to accommodate ink stamps and for easier printing. There were several other organizations with a strong presence that they did not want to be mistaken for so that affected color & graphic choice too.

Screen Shot 2021-02-15 at 12.51.58 PM.pn
Screen Shot 2021-03-05 at 12.41.25 PM.pn
Screen Shot 2021-03-05 at 12.41.12 PM.pn

Exploration